Examining reviews on hotels' measures about COVID-19 from a value cocreation and value codestruction perspective
JOURNAL OF HOSPITALITY AND TOURISM INSIGHTS, cilt.6, sa.1, ss.263-285, 2023 (ESCI, Scopus)
- Yayın Türü: Makale / Derleme
- Cilt numarası: 6 Sayı: 1
- Basım Tarihi: 2023
- Doi Numarası: 10.1108/jhti-06-2021-0134
- Dergi Adı: JOURNAL OF HOSPITALITY AND TOURISM INSIGHTS
- Derginin Tarandığı İndeksler: Emerging Sources Citation Index (ESCI), Scopus, ABI/INFORM
- Sayfa Sayıları: ss.263-285
- Anahtar Kelimeler: Value cocreation and codestruction, Behavioral intentions, Three-factor theory, Social media, COVID-19, VALUE CO-CREATION, CUSTOMER ENGAGEMENT, DESTRUCTION, SERVICE, SATISFACTION, HOSPITALITY, INTERNET, BEHAVIOR, LOYALTY, BRANDS
- Açık Arşiv Koleksiyonu: AVESİS Açık Erişim Koleksiyonu
- Süleyman Demirel Üniversitesi Adresli: Evet
Özet
Purpose - In the research, posts that tourists accommodated in the hotels during COVID-19 pandemic shared on TripAdvisor website about pandemic measures taken by establishments, have been analyzed within the context of value cocreation and codestruction. In addition, the study also aims to evaluate effects of posts by tourists on scores they give to the hotel, perceiving the hotel as safe, recommending and their intention to revisits.